Knowing is NOT Enough
- Know your target audience
- Make eye contact with the audience
- Define the key message
- Use body language
- Speak clearly
- Make take home messages
- Never memorize or read from a script
- Manage your time
- Avoid “Umm…” “Amm…”
- Practice, practice and practice
These are just a few key points you need to remember when you do your presentation. I learnt them from the Community Presentation class at University of Western Australia. However, even though I know these problem-solving approaches, I still do not have a lot of confidence when presenting in front of an audience.
Katherine E. R. (1994) mentioned in her paper that the guidelines on risk communication for practitioners and scholars have limitations. In her paper, she describes a structure of discovering communication objectives, specifying the basic difficulties of these goals, and selecting research-based methods for getting over or minimizing these obstacles and achieving the communication goals.
Knowing the rules for risk communication makes it easier for us to communicate with people but I do still agree with Katherine that this is not enough. English is my second language, so that makes it even harder for me to communicate or present to people, especially if the subject was about a specific scientific or political topic. However, since my goal is to be a science communicator, I need the skill to talk to people in a way everyone can understand.
So, in my case, the problem is having presentations and the objective is improving my English. To minimize this difficulty, I can do pre-presentation to my Canadian friends and get advice from them before my actual presentation.
I would like to hear your opinions and any other advices please.
Reference: Rowan, K. E. 1994. Why rules for risk communication are not enough: a problem-solving approach to risk communication. Risk Analysis 14(3)369-374